Meet The Sand Lady: Carlie Finch

Your Trusted Sandals & Beaches Expert for 17+ Years

Planning a Sandals or Beaches vacation should feel exciting, not overwhelming. That’s where I come in. I’m Carlie Finch—better known as The Sand Lady—and I’ve spent more than 17 years helping couples and families experience the very best of Sandals and Beaches Resorts.

This isn’t just my career. It’s my passion. For nearly two decades, I’ve dedicated my work exclusively to these two brands because I believe in the quality, consistency, and romance they deliver.

How Much Does It Cost to Book With Us?

One of the biggest questions I get is: “What does it cost to use your services?” The answer is simple: It’s completely free.

You never pay extra to book with The Sand Lady. In fact, you often save money.

• We guarantee the best available pricing for all Sandals and Beaches Resorts.

• We monitor sales, promotions, and room availability to ensure you’re getting the strongest value.

• We handle the planning, the details, and the updates — all at no cost to you.

You get expert guidance, insider knowledge, and personalized support… without paying a penny more.

We Work Exclusively With Sandals & Beaches

The Sand Lady, Carlie Finch and husband Clint is 100% on Sandals and Beaches Resorts. That means:

• We know every room category -watch us on YOUTUBE for room tours

• We understand each resort’s personality

• We stay current on renovations, new openings, and changes

• We can match you with the perfect resort based on your style, budget, and travel goals

This level of specialization is rare — and it’s exactly why our clients trust us year after year.

We’ve Vacationed at Every Sandals & Beaches Resort

When we say we’re experts, we mean it. We have personally vacationed at every single Sandals and Beaches Resort, many of them multiple times. And we continue to travel back every year to:

• Film updated room tours

• Explore new dining and amenities

• Meet with resort management

• Stay informed on changes that impact your stay

This firsthand experience allows us to give honest, accurate recommendations — not guesses.

Award‑Winning Expertise

I’m proud to be recognized as a CRC Platinum Elite Travel Agent year after year.

What does that mean?

• It places me among the top Sandals and Beaches travel agents in the world.

• Only a select few earn this status.

• It reflects not only our sales, but our deep knowledge of the brand.

• It shows that we consistently deliver exceptional service and unmatched expertise.

Being Platinum Elite means we don’t just book the resorts — we understand them inside and out, and we use that knowledge to help you find the best deals, the best rooms, and the best overall experience.

Photo- Sandals Star Awards 

Why Travelers Love Working With The Sand Lady

When you book with us, you’re getting:

• Free expert planning

• Guaranteed best pricing

• Insider resort knowledge

• Personalized recommendations

• Direct support before, during, and after your trip

You deserve a vacation that feels effortless, luxurious, and perfectly tailored to you. That’s exactly what we deliver.